The founding directors and key to the Exemplar Team are Simon McCoy, a top-level Chartered Accountant and highly-regarded finance professional; and our Process Expert Denise Stygal-Watson, with extenstive knowledge of processes from sales and marketing to operations, inventory control and quality management.

Between them they share 60 years’ experience leading financial, operational and management projects in the leisure, life science and healthcare sectors, and invaluable contacts across the UK business community.

simon-mccoySimon McCoy
Co Founder/Director

Simon is a dynamic senior qualified chartered accountant (ACA) with 30 years’ experience in blue chip international organisations in the leisure, life science and healthcare sectors and beyond.

Highly regarded as a successful, experienced finance leader, his diverse experience at the highest levels includes business strategy, business analytics, pricing, M&A activity, process improvement and streamlining, and new company set-up.

With his expertise and contacts he is ideally placed to guide your business through set-up and provide longer-term financial management.

“I believe that timely and accurate management information helps businesses perform to their strengths – and identify their weaknesses. I love working with motivated business-people and becoming part of their team.”

denise-stygla-watsonDenise Stygal-Watson
Co Founder/Director

Denise is a high-calibre process professional with 30 years’ commercial experience managing teams and leading projects across Europe.

Proactive, logical and meticulous, she has a wide working knowledge of the interlocking pieces in a commercial environment.

Her successful projects include leading a team establishing a legal entity across Europe; overseeing a relocation and refit of new headquarter premises and associated logistics; and implementing a client’s new centralised customer contact centre for Europe.

Her credited experience in Commercial, Operations, Order to Cash, Inventory Control and Quality Management make her the perfect business partner to seamlessly oversee any logistical project large or small.

Being a team player, I thoroughly enjoy working in partnership with organisations to develop their processes or streamlining their existing ones. Having an objective look at the map of an organisation can always help a business to identify any gaps and further develop their strengths.